BlogTO Profiles the Toronto Founder Behind Jöey Nordic Seed Crisps
🏙️ BlogTO Tells the Founder Story
BlogTO · April 12, 2023
BlogTO told the story of how Joseph Chen left his job to launch a food startup, Jöey Nordic Seed Crisps, which was selling out in its early days. It is a snapshot of the very beginning of the brand.
From Corporate Food Strategy to Seed Crisps
Before Jöey, Joseph spent years as a consumer strategist at large food and beverage companies. His trip to Sweden led him to recreate crispbread in a crispier, gluten-free form. Read his own words on our founder page.
Read the Full Article
Taste What the Press Is Talking About
Shop Jöey Nordic Seed Crisps online or find us at a store near you.
Comments